Meet your teacher:
Vahan Balasanyan
art director, visual futurist

Vahan has over 20 years of experience in graphic design and 10 years in art direction. Throughout his career, he’s not only developed strong technical skills but also learned the importance of effective communication and leadership.

He’s worked with a wide range of clients, team members, and stakeholders, including government agencies, international organizations, cultural foundations, and private companies. As the owner of a graphic design agency, Vahan has shown great leadership by guiding and inspiring his team to consistently achieve outstanding results.

Recently, Vahan has been exploring new media platforms and technologies, reflecting his commitment to innovation and continuous learning. His curiosity and willingness to embrace new challenges make him an inspiring teacher, ready to help students navigate their own creative paths.

Meet your teacher:
Lilit Bavikyan
graphic designer

Lilit began her education at the Yerevan State Humanitarian College, where she studied from 2012 to 2016, later continuing her learning journey at the Grant Art Education Center from 2018 to 2020. She started her career as a freelancer, gaining valuable experience in the field. In 2024, she worked with MY.GAMES game studio from February to July before joining Sperasoft as a 3D Artist in September of the same year.

12-Month Communication Design Program

Course Description:

This 12-month Graphic Design Program offers an in-depth exploration of the core tools, principles, and techniques used in the field of graphic design. Designed for both beginners and those looking to enhance their design skills, the course takes participants through a step-by-step journey from the foundations of graphic design to advanced topics such as branding, web design, UX, and print production. Through practical assignments, hands-on experience with industry-standard tools like Adobe Illustrator, Photoshop, and AI-driven design tools, and constructive feedback, students will gain the skills necessary to create visually impactful and professional designs. The course will culminate in the development of a professional portfolio and exploration of career opportunities within the design industry.

Students will have the opportunity to specialize in areas of interest such as motion graphics, 3D modeling, packaging design, or environmental design, while keeping up with the latest trends and emerging technologies in the industry. The program includes regular critique sessions to help students refine their work, as well as guidance in career development and portfolio presentation.

Learning Outcomes:

By the end of the 12-month program, you’ll be equipped with a strong foundation in graphic design and ready to apply your skills in the real world. You’ll become comfortable using essential design tools like Adobe Illustrator and Photoshop, as well as exploring new AI-driven design tools that are reshaping the industry. Along the way, you’ll dive into the principles of color theory, typography, layout, and composition, learning how to craft visually appealing and effective designs.

You’ll also discover the ins and outs of branding and identity design, figuring out how to create a consistent and memorable brand image across different platforms. Whether you’re designing for print or digital media, you’ll gain the skills to handle it all—from developing web designs that focus on user experience to preparing files for print production.

Throughout the program, you’ll build a professional portfolio that showcases your unique style and creativity, positioning yourself for career opportunities in the design field. Along with hands-on practice, regular critique sessions will help you refine your work, giving you the confidence to take feedback and use it to improve. Plus, you’ll explore advanced techniques like motion graphics and 3D modeling, and even dive into emerging design trends, so you’re always ahead of the curve.

By the time you complete the program, you’ll have the practical skills, creative mindset, and professional portfolio to kickstart your career in graphic design, whether you’re aiming for branding, web design, or any of the exciting specializations in this field.



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